How to use social media to grow your small business

How to use social media to grow your small business

This workshop by Alex Bodini, director of Spin Brands, is designed to help small- to medium-sized businesses understand the commercial opportunities of social media, and the first steps needed to develop an effective social media strategy.

This session will give you a deeper understanding of exactly what social media is and how it can help your business. You’ll leave knowing the first steps needed to develop an effective social media strategy.

The workshop will cover:
• Why social media is important for your business
• How you can add value to your audience through social media
• Which channel is most suitable for your business
• What your business can gain from using social media
• How to find the time to do social media
• Why planning is key
• Where to start